South Korean singer and BLACKPINK member Jisoo appears on the cover of Vogue China‘s November 2026 issue in a design by ERDEM, the label of Turkish-rooted designer Erdem Moralıoğlu. In a post on its official Instagram account on 10 November, the London-based label announced that Jisoo wears Look 37 from the Pre-Spring 2027 collection on the cover. According to the Korea-based outlet Mediafine, Jisoo is the first K-pop artist to appear on Vogue China’s official cover.
According to the label, the cover look consists of a grey cashmere cardigan with flower patches, a matching high-neck knit top, crystal-embellished micro shorts and a tulle slip skirt. The photographs were taken by Leslie Zhang and the styling was by Alvin Yu.
See ERDEM's announcement of the Jisoo cover on Instagram
What is on the cover?
In the cover image Jisoo reclines on a sofa in front of a deep red backdrop. Erdem’s chunky-textured grey cashmere cardigan and the dark flower appliqués on the shoulder stand out in the foreground, while the crystal-embellished shorts create a strong contrast with the matte texture of the knit. The words “Unexpected Charm” appear on the cover. Mediafine wrote that the shoot moves away from Jisoo’s familiar pure and lovely image towards a more mature and alluring mood, with retro lighting and emotional backdrops taking centre stage.
See Vogue China's Jisoo cover on Instagram
As the outlet reports, Jisoo is the second non-Chinese singer to appear on the cover of Vogue China; the first was Billie Eilish. Jisoo is currently an ambassador for brands including Dior, Cartier, Tommy Hilfiger and Salomon; the look on the Vogue China cover, however, comes not from these brands but from Erdem’s collection.
Who is Erdem Moralıoğlu?
Erdem Moralıoğlu was born in Montreal, Canada, in 1977 to a Turkish father and an English mother. He studied at the Royal College of Art in London and founded the label bearing his name in London in 2005. ERDEM is known for its romantic floral prints, lace and embellished dresses, and for many years the label has been one of the most closely watched names at London Fashion Week. Thanks to his Turkish roots, Moralıoğlu is also one of the designers followed closely in Türkiye.
The Pre-Spring 2027 collection is one of the in-between collections that reach stores between the label’s main-season shows. Although such collections do not go down the runway, they gain visibility through celebrities’ red carpet and cover choices; the Jisoo cover is a good example of this.
Seen from Türkiye
In our view, this cover matters because it brings a Turkish-rooted designer together with one of the most followed K-pop stars in one of the world’s largest fashion markets. With this cover, Erdem’s romantic, craft-focused language reaches a young audience in Asia in a powerful way. There is a lesson for Turkish fashion too: designs that put craftsmanship first can cross borders quickly when they meet the right name and the right publication.
If you want to step into the fashion world, you can also take a look at our guide to what it takes to become a model.
Sources
- ERDEM (official Instagram): Jisoo wears Pre-Spring 2027, Look 37
- Vogue China (official Instagram): November 2026 cover
- Mediafine: Jisoo makes history as first K-pop artist to grace Vogue China cover
- Wikipedia: Erdem Moralıoğlu
Image: Portrait of designer Erdem Moralıoğlu (representative image, not from the cover shoot) — Erdem.emily.witley (photo: Tom Mannion), Wikimedia Commons, CC BY-SA 4.0
The Instagram posts in this article are official posts by the respective accounts and are published using Instagram’s embed tool; all image rights belong to their owners.